PYRAMYD vs G2
G2 helps buyers choose software. PYRAMYD helps software companies build what matters and win.
G2 is a B2B software marketplace with 3,680,700+ reviews, published across G2, Capterra, Software Advice, and GetApp. PYRAMYD is the intelligence platform for software companies: it connects your product to the market, competitors, customers, and deals around it, with 250K+ products and 2,546 categories already loaded and new signals collected every day from a catalog of 2,000+ sources.
Side-by-side
What each platform is built for.
G2 agreed in January 2026 to buy Capterra, Software Advice, and GetApp from Gartner, and publishes each review across all four marketplaces. PYRAMYD works for the companies that make software: it connects your product to its market, competitors, customers, and deals.
| Dimension | G2 | PYRAMYD |
|---|---|---|
| Core asset | A B2B software marketplace built on reviews: 3,680,700+ of them, each published across G2, Capterra, Software Advice, and GetApp. G2 agreed to buy Capterra, Software Advice, and GetApp from Gartner in January 2026.Sources: g2.com · G2, 29 Jan 2026 | Your product, customers, and deals, connected to 250K+ products, 2,546 categories, and 2.4M+ reviews already in the graph. New signals are collected every day from a catalog of 2,000+ sources. |
| Coverage | 200,000+ products and services listed, in 2,000+ categories.Source: G2, About | 250K+ products in 2,546 categories. |
| Who it serves | Software buyers reading reviews, plus offerings for vendors’ marketers (profiles and in-market buyers), for sales teams (finding and converting in-market buyers) and for investors (software market trends).Source: g2.com | Product, marketing, and sales teams at software companies, on five hubs: Workspace, Markets, Products, Competitors, and Accounts. |
| Competitive analysis | Buyer Intent shows which companies are researching your product and your competitors, with intent scores from 0 to 100; market intelligence adds NPS, competitive comparisons, pricing insights, and win-loss data.Source: G2 MCP | Two-sided game-theory engine in Competitor 360, run when you ask: a probability over each predicted competitor move, an exploitability score that rises when recent signals contradict the belief behind their move, and counter-moves ranked by expected value. Try the formulas on a sample scenario at /game-theory. |
| AI and agents | G2 AI answers software questions grounded in buyer reviews and publishes task-based AI agent evaluations. The G2 MCP brings Buyer Intent, reviews, and market intelligence into Claude, ChatGPT, Gong, and HubSpot, with access set by your G2 subscription.Sources: ai.g2.com · G2 MCP | APEX · 20 specialist agents over the typed graph and 150+ tools. With a scoped token, ChatGPT (custom GPT Actions) and Claude Desktop, Cursor, or Zed (MCP) can read your battlecards, competitors, and signals; full MCP access with your PYRAMYD login is coming. |
| AI search | G2 says it is the most-cited B2B software source in AI search, and offers software vendors more AI visibility (Answer Engine Optimization).Sources: G2, About · G2, 29 Jan 2026 | APEX answers your team’s questions from the graph and cites its sources; it is not a visibility service for public AI search. |
| Provenance | Validated reviews written by real users, per G2; review data carries ratings, feature assessments, switching patterns, and company segment.Sources: G2, About · G2 MCP | Cited answers; AI-written fields record the model, prompt version, sources, and confidence. |
| Who pays | Software vendors: a free listing, then Starter, Professional, and Enterprise plans, with add-ons such as Buyer Intent. Vendr’s median buyer pays $28,000 a year (529 purchases).Source: Vendr | The teams that use it, per seat: Starter is Workspace plus one hub you choose; Growth and Enterprise add all four hubs, with live prices on the pricing page. |
Facts about G2 come from the public sources under each row, checked 7 Oct 2026. The PYRAMYD column and the “Wins on” column are ours.
When to pick each
They sit at different layers.
Pick G2 when
- You sell software and want reviews, a G2 profile, and Buyer Intent signals on in-market buyers.
- You want peer reviews published across G2, Capterra, Software Advice, and GetApp in one place.
- You want G2 data inside Claude, ChatGPT, Gong, or HubSpot today, through the G2 MCP.
- Visibility for your own product in AI search answers is the goal.
Pick PYRAMYD when
- You need the market as one typed graph — 250K+ products in 2,546 categories, with new signals collected every day from a catalog of 2,000+ sources.
- Your product, marketing, and sales teams want competitors, customers, and deals in one platform, beside your own product.
- You want a forward model of competitor moves — what they do next, what it is worth, and the counter.
- Procurement asks for cited answers.
Bottom line
G2 is a software marketplace built on reviews, with buyer intent and AI on top. PYRAMYD is the intelligence platform for software companies, connecting your product to its market, competitors, customers, and deals.
G2's strength is the scale of its review corpus across four marketplaces and the buyer intent it sells to software vendors. PYRAMYD's strength is shipping with the market already mapped and five hubs on one graph. They work at different layers, so a team can use both.
See your product next to its market, competitors, and deals.
30 minutes. We'll show APEX answering a competitive question from the graph, the sources behind the answer, and the Workspace where the work gets finished.