Markets hub · Industries
See what each industry prioritizes, and how to sell into it.
463 sub-industries, each with its software priorities and spend per employee, a go-to-market playbook — ideal customer, channels, messaging, objections and the buying committee by company size — and the regulations coming into force.
What you can do
Pick the vertical
Each industry's software priorities, spend per employee and typical deal size, before you build a campaign around it.
Sell into it
The ideal customer, the channels, the messaging and the objections to expect, with the buying committee by company size.
See the rules coming
Active, upcoming and proposed regulations, with their dates.
Screens in the app
- Overview
- Demand
- Market
- Landscape
- Trends
- Operations
- Compliance
- Economics
- Capabilities
- Pulse
Plans
Included in Starter (when Markets is the hub you pick), Growth and Enterprise. See pricing
Inside the table
What the Industries holds
One row is one sub-industry, such as Hospitals, with its industry, industry group and sector on the same row.
Measured on 29 September 2026 in the production database, table industry_taxonomy.
How we measured
Rows: count(*) FROM industry_taxonomy. Levels: count(DISTINCT industry_sector / industry_group / industry / sub_industry). Codes: rows with a filled isic_code, naics_code, sic_code or gics_id. Fields: information_schema.columns by registry group; filled = not NULL or empty. Sources: per-field provenance entries. Links: exact counts on companies, reviews (author_industry_fk), business_process_taxonomy, business_metric_taxonomy, industry_aliases and the category links columns on both tables.
What’s in the table
463
sub-industries, one per row
4
levels: 22 sectors, 87 industry groups, 258 industries, 463 sub-industries
118
fields per row, in 11 groups
1.3 million
companies tagged with a sub-industry (1,315,441 exactly)
Levels
Each level sits inside the one above it. The counts are measured, not estimated.
| Level | What it is | How many |
|---|---|---|
| SectorThe broadest grouping, such as Health Care & Social Services or Manufacturing. | The broadest grouping, such as Health Care & Social Services or Manufacturing. | 22 |
| Industry groupA group of related industries, such as Health Care Services. | A group of related industries, such as Health Care Services. | 87 |
| IndustryAn industry, such as Hospital Care. | An industry, such as Hospital Care. | 258 |
| Sub-industryThe most specific level, such as Hospitals. One row each.Crosswalked to ISIC codes on all 463, NAICS on 326, SIC on 306 and GICS on 129. | The most specific level, such as Hospitals. One row each.Crosswalked to ISIC codes on all 463, NAICS on 326, SIC on 306 and GICS on 129. | 463 |
What each row holds
Every field belongs to one group. The app’s ten tabs are named after the groups; Identity holds the names and codes that place a row, and Record-keeping is not shown as a tab.
Most of the industry profile sits in the Identity group: the app's tabs read those fields directly, so the tab groups below are small.
| Field group | What it tells you | Example fields | Fields | Filled on most rows |
|---|---|---|---|---|
| Identity69 fields, 61 filled on most rows | The sub-industry's names at all four levels with their definitions and codes, plus the industry profile the tabs read directly: size, tech stack, buyer personas, the go-to-market playbook, objections, and deal and investment activity.For example: NAICS, SIC and ISIC codes, Go-to-market playbook, Key buyer personas, Typical tech stack, Objection handling | NAICS, SIC and ISIC codes, Go-to-market playbook, Key buyer personas, Typical tech stack, Objection handling | 69 | 61 of 69 |
| Overview4 fields, 4 filled on most rows | Definitions and descriptions of the industry and the sub-industry.For example: Industry definition, Sub-industry description | Industry definition, Sub-industry description | 4 | 4 of 4 |
| Demand4 fields, 4 filled on most rows | How it buys: the buying committee by company size, evaluation criteria, buyer signals and AI use cases.For example: Buying committee by company size, Evaluation criteria, Buyer signals, AI use cases | Buying committee by company size, Evaluation criteria, Buyer signals, AI use cases | 4 | 4 of 4 |
| Market6 fields, 5 filled on most rows | Growth and adoption: growth rate, maturity, software adoption, industry associations and the software categories it uses.For example: Growth rate, Market maturity, Software adoption patterns, Software categories it uses | Growth rate, Market maturity, Software adoption patterns, Software categories it uses | 6 | 5 of 6 |
| Landscape3 fields, 3 filled on most rows | Consolidation trends, private-equity buyers and red flags to watch for in vendors.For example: Consolidation trends, Private-equity consolidators, Vendor red flags | Consolidation trends, Private-equity consolidators, Vendor red flags | 3 | 3 of 3 |
| Trends5 fields, 5 filled on most rows | Industry, automation and talent trends, readiness for AI, and what could disrupt it.For example: Industry trends, Automation trends, AI readiness, Disruption vectors | Industry trends, Automation trends, AI readiness, Disruption vectors | 5 | 5 of 5 |
| Operations2 fields, 1 filled on most rows | The workflows specific to the industry.For example: Vertical workflows | Vertical workflows | 2 | 1 of 2 |
| Compliance5 fields, 5 filled on most rows | The regulatory landscape, data-privacy requirements, regulators, how complex the rules are, and interoperability standards.For example: Regulatory landscape, Data privacy requirements, Regulatory bodies, Interoperability standards | Regulatory landscape, Data privacy requirements, Regulatory bodies, Interoperability standards | 5 | 5 of 5 |
| Economics1 field, 1 filled on most rows | Software spend per employee.For example: Software spend per employee | Software spend per employee | 1 | 1 of 1 |
| Capabilities2 fields, 1 filled on most rows | What software must connect to in the industry.For example: Integration requirements | Integration requirements | 2 | 1 of 2 |
| Record-keeping17 fields, 16 filled on most rows | Not shown as a tab: ids, dates, the search index, and the sources, confidence and date behind each field.For example: Sources and confidence per field, Last enriched, Search index | Sources and confidence per field, Last enriched, Search index | 17 | 16 of 17 |
| All groups118 fields, 106 filled on most rows | A field counts as filled on most rows when more than half the rows hold a value. | 118 | 106 of 118 |
A real row: Hospitals
- SectorHealth Care & Social Services
- Industry groupHealth Care Services
- IndustryHospital Care
- This rowHospitals
- It shares the Health Care Services group with Allied Health Services, Healthcare Service Platforms and Medical & Dental Practices.
- 1,043 companies are tagged with it, and 32,017 reviews were written by people who work in it.
- It links to 150 software categories it uses, among them Clinical Communication & Collaboration Software and Hospital Management Systems; 303 categories list it among the industries that buy them.
- Codes
- NAICS 622; SIC 8060, 8062 and 8069; ISIC 8610
- Growth rate
- 4.4% a year
- Market maturity
- Mature
- Software spend per employee
- $1,800
- Regulatory complexity
- Very high
- Digital maturity
- Medium
- Top software category
- EMR Software, adopted universally
- A rule in force
- Medicare Conditions of Participation for Hospitals (42 CFR Part 482), United States
70 of its fields carry a source note, and every one cites its sources: 280 different web addresses in all. They were written on 22 June 2026.
How it connects
Companies
1,315,441 of the 1,436,837 companies carry a sub-industry; 359 sub-industries have at least one.
Reviews
1,068,752 reviews record the industry the reviewer works in, across 283 sub-industries.
Software categories
8,701 links from 291 sub-industries to the categories they use. From the other side, categories carry 19,424 links to the industries that buy them.
Business processes
21,646 business processes are tied to 14 sub-industries, and 10,000 business metrics to 11.
Other names
2,302 other names map onto 74 sub-industries.
Where it comes from
The four-level hierarchy is PYRAMYD's own, crosswalked to ISIC, NAICS, SIC and GICS codes. The profile fields are written by AI from cited public sources, and every field records its sources, a confidence and the date it was written.
- Source notes on 29,521 written profile fields across all 463 sub-industries, and every one cites at least one web source.
- 571,050 citations to 78,010 different web addresses on 25,664 sites. The most cited site is the UN Statistics Division.
- Fields written
- 21 June – 13 August 2026
- Latest change to any row
- 7 September 2026
- Refresh
- Enrichment is paused, so no refresh is scheduled and the dates above are the latest.
- Measured
- 29 September 2026
In Product Graph
The Industries 360 opens from Markets › Industries, with these ten tabs:
- Overview
- Demand
- Market
- Landscape
- Trends
- Operations
- Compliance
- Economics
- Capabilities
- Pulse
- Search, and filter by sector, industry group and industry.
- Track an industry: your tracked industries show on the module's first page with their alert counts.
- Each of the ten tabs has its own address, so you can link straight to one.
- APEX, the assistant, works with the record you have open.
Browse sample industry pages — no account needed.
See Industries on your own market.
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