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Markets hub · Market 360

Coming soon

Decide which market to go after next, with the evidence in view.

Define a target market as the software categories you sell into, narrowed by industry, country and buyer role, with the products you sell. Market 360 scores it on eight dimensions (Scale, Demand, Growth, Fit, Competition, Reach, Economics and Resilience), each with the drivers behind it and how sure the score is; where the evidence is too thin, the score stays blank instead of guessing.

Where it stands: Coming to the Markets hub: define a target market, see its size, who buys and where the whitespace is, and score it on eight dimensions.

What you can do

Define the market

Pick the categories, narrow them by industry, country and buyer role, and add the products you sell so fit can be measured.

Size it

How many companies are in the market and how many you can serve, with the share you can win once your closed deals can be matched to it.

See where the room is

Who buys, by industry and company size; where incumbents leave room; and which accounts in the market you cover, contest or have not reached.

Plans

Included in Starter (when Markets is the hub you pick), Growth and Enterprise. See pricing

See Market 360 on your own market.

Start free in Workspace, or book a session and we'll walk through it on your competitors, accounts and category.