Product Hub
Decide what to build next with the market in the room.
Roadmaps usually get argued from opinion and the loudest customer call. This hub puts the same evidence on the table: what competitors already ship, where the category has a hole, and what your portfolio is actually covering.
249K+ products mapped to one taxonomy · 2,539 categories · gaps scored against real competitor coverage · every claim traces to a source
What you get
From a feature argument to a decision you can defend.
Four modules, and the taxonomy that maps every product in the market is the same one your portfolio is scored against — so gaps are measured, not asserted. The market explorers that size a category live in the Explore hub.
Gap & Opportunity Matrices
Where your coverage stops and the category keeps going — scored against what competitors actually ship, not what their marketing claims.
Open
Roadmaps
Plan against evidence. Each item carries the market signal that justified it, so the roadmap survives the quarterly challenge.
Open
Portfolio Management
Every product you own, mapped to the categories it competes in and the jobs it serves — the whole surface in one view.
Open
Taxonomy Browser
The five taxonomies that make cross-vendor comparison possible: products, categories, industries, countries, jobs.
Open
How it works
How a build decision gets made here.
- 01
Your portfolio is mapped
Products land on the same taxonomy as every other vendor's, which is what makes the comparison honest.
- 02
The category is measured
Capability coverage across every competitor in the category, assembled from reviews, docs, and product surfaces.
- 03
Gaps surface with evidence
Where the market has moved and you have not — each gap carrying the sources that establish it.
- 04
The roadmap inherits the reasoning
Items carry their justification forward, so the decision is still defensible two quarters later.
Bring the roadmap you're about to argue about.
We'll run your portfolio against the category and show you the gaps the graph already sees — before the planning meeting, not after it.